![]() Profile photos and header images get major real estate in your new Twitter page and this is where the inevitable Facebook comparisons come around. “Each aspect of your profile, including the pinned tweet, header photo, and bio, is an opportunity to humanize your brand and connect with your customers on a deeper level in real time.” Get Ready for Your New Closeup “Make sure your new profile page accurately reflects your brand’s unique personality and voice,” Greene writes in response to questions. ![]() With that fresh design in mind, these are the top changes and tips you should be aware of the next time you use Twitter online. You can also pin any tweet of your choosing to the top of your page, the first of what could be many more moves away from Twitter’s reverse-chronological infrastructure. In a homage to Pinterest, perhaps an unintentional one, Twitter organizes tweets, activity and visual content into a grid. The most obvious and drastic changes are on display in the layout of users’ tweets, photos, videos, favorites and other lists. Tweets, media and lists are now displayed in larger format in a grid. In what is arguably the company’s biggest and most important redesign to date, Twitter has done a complete overhaul of user profile pages and made the new features available to all users last week. Twitter’s mobile and online applications have also been updated over the years to amplify and notify users of the more relevant conversations taking place on the platform.īut until earlier this year, the profile page that acts as a stand-in homepage for all 255 million monthly active users saw little development. Rich media in the form of images and video are now embedded within the tweets that appear in users’ timelines. The design has gotten prettier and more intuitive over the years. Tweets are still capped at 140 characters and many of Twitter’s core features - hashtags, direct messages, favorites and retweets - have been around since the early days. The experience of Twitter has changed little since it first launched in the summer of 2007.
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